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The inspirational platform where great brands, top bartenders and cocktail lovers interact.

Red Carpet is a concept that A Brand New Day has developed together with and for the top bartenders in the Netherlands. A portfolio combination of exclusive high-end brands & essential cocktail ingredients. Such a selection of Red Carpet brands has been created on the basis of input from leading Dutch bartenders. Training, seminars and education programs are being rolled out. Of course, bartender competitions will not be missing either.

What we do

Discover our heroes

A portfolio combination of exclusive high-end brands and essential cocktail ingredients.

View our portfolio

Don't wait any longer, the startenders nominations are open!

Discover our categories and find out how to participate or nominate in the Startenders 2024 edition!

We love the bar industry

The inspirational platform from A Brand New Day where great brands, top bartenders and cocktail lovers interact.